How To Become a Market Leader in Audio Journalism. Interview with Max Franke, Managing Director Audio Axel Springer. Audio is one of the hottest trends for media houses today. Therefore, there is no wonder the largest German media house Axel Springer created Team Audio this August, meant to be a catalyst for all audio business … Continue reading Max Franke, Managing Director Audio Axel Springer: “By 2025, we want to be the market leader for audio journalism in German speaking countries”